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In the past decade, social media platforms became an
inseparable part of our marketing strategy as business owners, content
creators, and influencers.
TikTok is a newer platform that was launched in 2016 and became the
"new thing," especially in 2020 during the pandemic and quarantines.
As of 2020, TikTok
surpassed over 2 billion mobile downloads worldwide and over 200 million
monthly active users, making it one of the top 10 most popular social
networks on a global scale.
Many business owners and influencers joined the app to grow
their audience reach and in...