// Should you share content for free? How much of your content should be free content? What kind of content should you share? Where should you share it?  If you're an online business owner, a digital content creator, or someone offering their services online, you've probably debated these questions at one point or another.  Free content means sharing valuable content with your audience without them having to pay. It doesn't mean you will not be making money on it! Now that so many are promoting personal brands, online courses, information, and knowledge, th...

// Starting an online business can be an overwhelming experience. You might have no idea where to start, what to do, which tools to use, and which may not be the best option out there. That's why we've created this list for you, with the best free/premium tools to start a profitable online business in the best way possible. We've divided the list into 4 segments: Content Creation Tools E-commerce Business Tools Content Marketing Tools Business Management Tools This post contains affiliate links. This means that if you click one...

// A growing number of businesses realize the power of recommendations from their community members and are willing to compensate them for creating content and distributing it to their followers and readers. This is why many businesses in the travel niche are running self-hosted, self-managed referral programs. Some of them, as in the list below, offer unique experiences in dreamy destinations. By offering influencers and digital content creators to join their referral programs straight from their website, they are able to: Form direct relationships...

// If you've been following us for a while, you probably know how much we encourage online business owners to diversify income sources. Why? Well, first of all, 2020 taught us how important it is not to have all of your eggs in one basket. If you are a blogger, don't settle only on income from ads or sponsored posts. If you're a course creator, don't settle only on sales of your course. If you are an interior designer using Instagram to promote your services, don't settle only on selling your time offering one on one work. If you're a small or midsized business owner, don'...

// You don't need hundreds of thousands of followers to make money on Instagram. In fact, you can read here how content creators and influencers with 10,000 or less are getting the best results for businesses. If you are a business owner, a seller, or a digital creator thinking, "how can I grow my business using Instagram"? "how can I make money by monetizing my content on Instagram"? - read on. Whether you use Instagram to represent your own brand or promote a partner's brand, the tools we share here will help you make the most of your Instagram presence and social re...

// Selling Straight from Your Instagram Account – How to Set Up an Instagram Shop? Back in May 2020, Facebook announced that it is going to introduce the Facebook Shops feature. The feature's purpose was to help small businesses take their business online by creating a Facebook Shop for free in just a few minutes. Facebook Shops make it easy for businesses to set up a single online store for customers to access on both Facebook and Instagram. The Pros and Cons of Building a Facebook Shop This feature is a big step for small businesses because they can easil...

// In 2020, the events had forced many businesses to take their business online instead of staying in the comfort zone of an offline business only. Let's start with a little story about Joe. Joe is a crystals seller that had to close his physical shop due to Covid-19. He opened an online shop to keep his business alive where he sells different kinds of unique crystals. Unfortunately, Joe finds it very hard to promote and grow his online shop, and he is becoming exhausted from the process. He is trying to figure out what he can do to grow his business. Joe heard about affiliate...

// Etsy is an excellent platform for business owners, art and craft sellers, and almost any creative business out there.  By starting an Etsy shop, the seller can enjoy the traffic and exposure they get through the Etsy marketplace, which has made it easier for anyone to take their business online and reach more clients.  But the exposure you get on Etsy isn't always enough. Like every online business owner, part of running your business will always be to bring on more traffic, more clients, and more sales. Being on social media is one way to increase brand awareness...

// Instagram may limit us to a single bio link, but there are ways around it.  Before we dive into the strategies we love, here are some questions for you: As an online business owner, are you clear about what your goal is? What do you want to achieve? What is the customer journey you want to create?  What is the experience you want your customer to remember?  Your goal can be driving traffic to your business... Adding another income stream... Attract new potential clients... Get more exposure! Whatever your goal may be, it’s essential to have the right str...

// Today we are going to talk about selling on marketplaces and choosing the right platform for your needs. But before we begin, let’s start with a short story; Christine is a home decor and DIY blogger. Her true passion is designing spaces, decorating houses, DIYing her furniture/home decor pieces, painting, and more. Usually, Christine buys all of her craft supplies online. She already knows where to buy affordable, high-quality products for her projects. The only thing she doesn’t know how to do is how to monetize her successful Instagram account except for doing sponsored po...